Benefits of Personal Branding

Benefits

•Differentiate yourself from your competitors

•Increase your visibility and presence

•Achieve your personal and professional goals

•Increase your confidence and self-motivation

WHAT DOES “GOOD BRANDING” LOOK LIKE?

Be FOCUSED : Fully understand your value proposition and the specialized solutions you can offer to Internal and external customers

Be Likeable: Build relationships, treat people decently, and surround yourself with allies who are rooting for you to succeed

Be Professional: keep your word, be ethical, pamper your customers (whether internal or external) and take every referral seriously

Personal Branding consists of three elements:

Value Proposition: What do you stand for?

Differentiation: What makes you stand out?

Marketability: What makes you compelling?

What is Personal branding

Personal branding describes the process by which individuals and entrepreneurs differentiate themselves and stand out from a crowd by identifying and articulating their unique value proposition, whether professional or personal, and then leveraging it across platforms with a consistent message and image to achieve a specific goal. In this way, individuals can enhance their recognition as experts in their field, establish reputation and credibility, advance their careers, and build self-confidence

IELTS Essay- 2 :Some high schools require all students to wear school uniforms. Other high schools permit students to decide what to wear to school. W

Some high schools require all students to wear school uniforms. Other high schools permit students to decide what to wear to school. Which of these two school policies do you think is better? Use specific reasons and examples to support your opinion.

I think that the issue about whether all students must be required to wear school uniform is the one that is open for debate. Some people think that all students must wear the school uniform. However, others think that students should decide what to wear to school themselves. Personally, I believe that students should wear what they like. For several reasons, which I will mention bellow, I think that school uniforms should not be required to wear at high school.

First of all, if students do not have school uniforms they can wear what they like to school. Personally, I like to wear cloth that is comfortable. Also, I am a female and I like to wear jeans and shorts, and as far as I know girls must wear skirts as a part of their uniform. I think many female students will agree with me that jeans much more comfortable then skirts.

Second of all, I believe that school uniforms must not cause any discomfort. For example, some international students will find unacceptable wearing some of the uniform's parts.

I am from Russia. When I was a student of the elementary school I was required to wear the school uniform that included a dark blue skirt and a white or light blue shirt. I did not like it very much, because I did not like the fact that all students were dressed in the same color. We dressed the same way and we were permitted to wear any adornments. Personally, I did not like the fact that girls always had to wear skirts and it was not convenient especially in cold weather.

In short, I think that students should wear to school what they want. Otherwise, if a high school requires students to wear school uniforms, I think that uniforms must be comfortable for all students.

Essay-2 Many people have a close relationship with their pets. These people treat their birds, cats, or other animals as members of their family. In y

Many people have a close relationship with their pets. These people treat their birds, cats, or other animals as members of their family. In your opinion, are such relationships good? Why or why not? Use specific reasons and examples to support your answer.

Some people do not have any pets in their house, except for unwanted ones such as a raccoon or mouse. These people think that there is no place for animals in their places. However, other people have animals such as dogs, cats, and birds in their families and they have a close relationship with their pets. Personally, I belong to the people who treat their pets as members of their family. For several reasons, which I will mention bellow, I think that such relationships between a man and an animal bring many benefits.

First of all, when people treat their pets as members of their families it means that they feel responsibilities for their little ones. As a result of this people care about their pets' health, their diet and shape, and I think both sides benefit from this kind of relationships. People do not feel alone and pets are in good hands. Personally, I think that pets give people a great opportunity to feel they are needed by these little but at the same time very courageous animals. Second of all, pets teach people, especially children, kindness and devotion. Children grow up kinder, more attentive and friendlier. Finally, often pets are the closest and most devoted friends of people and I am sure that we return them the same feelings. I think it is great and makes everyone a little bit happier. For example, when I was a child my family had a beautiful cat named "Nikola". We loved him very much and treat him as a member of our family. So, when he died we could not get used to the fact that he was not home. It was the feeling like we lost some of our family. Since then we did not have the cat. Now my parents have a bird and a couple of golden fish.

In conclusion, I think that pets play a very important role in our everyday life. There are plenty of examples when animals saved people's lives and helped us in out fight with evil such as drugs and violence. So, I believe that our pets deserve the best we can offer them our love and devotion.

Essay-2 Do you agree or disagree with the following statement? Reading fiction (such as novels and short stories) is more enjoyable than watching mov

Do you agree or disagree with the following statement? Reading fiction (such as novels and short stories) is more enjoyable than watching movies. Use specific reasons and examples to explain your position.

Some people prefer to read fiction. However, others like to watch movies. Personally, I think that the question whether reading fiction is more enjoyable than watching movies is a controversial one. For several reasons, which I will mention bellow, I think each of these options has its advantages.

From the one side, reading fiction brings many benefits. First of all, a book can be taken anywhere one goes. For example, while traveling or just taking a bus one can read a book. When I was a student a couple years ago I used to read books while taking a boring lecture. Second of all, reading extends one's vocabulary, improves reading and even writing skills. Reading is essential for children. It extends their range of interests, improve their imagination and helps them gain more knowledge and experience through books. When I was a child my mom always made me read a lot of books. Thanks to her I did not have a problem with writing different kind of essay in the school and I got only high grades.

From the other side, watching movies has many benefits too. Firstly, movies usually have more influence on people, their behavior and mood. In addition, watching a movie in a movie theatre gives many advantages such as sound effects, a large screen, etc. Secondly, it is a good way to relax with one's friends, eliminate stress and tension and just have a good time. My husband and I like to watch a movie on Sunday evenings. We drink coffee, eat grapes or apples and make comments while watching the movie. In addition to these benefits, watching movie usually takes less time then reading the whole book.

In conclusion, I think that there is no doubt that watching a movie is more enjoyable and impressive then reading a book. However, reading a book brings more benefits for people in general. Moreover, children should spend more time reading books then watching different kinds of movies because scientists say that watching movies has much less use for the growing child.

Essay-2 Many students have to live with roommates while going to school or university. What are some of the important qualities of a good roommate? Us

Many students have to live with roommates while going to school or university. What are some of the important qualities of a good roommate? Use specific reasons and examples to explain why these qualities are important.


When I was a student at a Russian University I lived with my friend Tonia. Frankly speaking, she was not my friend at first. I mean that we meat when we were in our first year at university. She was looking for a place to live and I offered her to stay at my place because I lived alone and it was quite expensive for me at that time. I must confess that I never felt regret about my decision because Tonia turned out to be a great roommate. Moreover, we became friends and now after two years from my graduation we still call each other, care about each other and chart through the Internet. Unfortunately, now we live in different cities even in different countries, but I hope our friendship will continue.

In this essay I will list the main qualities of a good roommate which from my point of view are essential. Furthermore, I must inform that Tonia possesses all these qualities and I am proud to have such a great friend.

First of all, a roommate must be kind and generous. It is easier to deal with a person who is kind and ready to offer a hand. For example, kindness and understanding are very essential qualities if one of them got ill. Second of all, roommates must have common interests because it will help them to find more subjects to discuss. I think that when people have nothing to talk about they should not live together because it will be difficult for both of them. In addition, a roommate must be funny but at the same time she or he must be attentive and understanding. Selfishness is not a good quality for a roommate because people who live together should be attentive to each other's feelings and be ready to sacrifice their time to each other.

In short, I think that roommates must be friends because friendship means understanding and sympathy.

Essay-2 Do you agree or disagree that progress is always good?

Do you agree or disagree that progress is always good?


The main idea of progress is perfection. A man who is making progress in studying, a child who is speaking his/her first words, a scientist who has made a discovery, or an economy of some country is making progress, all of them are aspects of huge human progress. There is no doubt that progress is good for the humanity as a whole but whether it is good for the world.

For example, being anxious for success mankind often forgets about the environment. Every country has numerous fabrics with smoke rising form them. Needless to say, the amount of cars is increasing every day. World economy is making progress in creating different types of machines, vehicles that make easier our conditions of life. As a result we have many devices that make our life easier and at the same time we have acid rains, polluted lakes and rivers, our food does not have as many important vitamins as it used to, but it has nitrates, preservatives and unnatural components and ingredients.

As a result of human progress, now humanity has to deal with the problem of overpopulation.

It is my opinion that now it is time for humanity to think more about the making progress in solving the problems of air pollution, overpopulation and water contamination.

When students move to a new school, they sometimes face problems. How can schools help these students with their problems? Use specific reasons and ex

When students move to a new school, they sometimes face problems. How can schools help these students with their problems? Use specific reasons and examples to explain your answer.

When a student moves to a new school he or she can face some problems. I think that almost all people had to move from one place to another in their lives and I am not an exception. My family moved twice during my childhood. My father is an architect, so, my family had to move from one place to another when the old construction was over and my father was offered to develop a new project. Two major problems I had to face in a new school were "no friends" and "a huge amount of new people". In the following paragraphs I will analyze these problems and make suggestions about how a school can help a student in this situation.

The first difficulty I had to face in a new school was a huge amount of new people such as teachers and classmates, who have no idea who I am. It was easy with the teachers, I usually stayed after the class, introduced myself to him or her and asked about their curriculum. However, with my new classmates it was a little more difficult. I had to stand up for myself a few times because this is the way students get to know each other. However, I believe that there is a better way to get to know each other. I think that schools should participate in this process. For example, they can organize some kind of welcome class, where new students will have the opportunity to meet their new classmates and introduce themselves.

The second problem I had to face in a new school was that I had no friends. I could not meet my old friends because they were too far away and I did not have a chance to make new friends. Nowadays, I think it is much easier, because almost every student has an Internet access, so, he can chart with his old friends. Unfortunately, I did not have such an opportunity when I was a student. I believe that schools can help newcomers by helping them to merge faster with their new classes. For example, a school can attach someone to a newcomer and the first one will help a new student to accustom himself to a new environment.

In conclusion, I would like to add, that moving from one school to another brings not only problems but also many benefits. For example, I learnt how to make new friends fast and how to overcome obstacles. I think that it made me stronger as a person and I am glad that I had this experience in my life.

Essay-2 Should a city try to preserve its old, historic buildings or destroy them and replace them with modern buildings? Use specific reasons and exa

Should a city try to preserve its old, historic buildings or destroy them and replace them with modern buildings? Use specific reasons and examples to support your opinion.

Some people think that old, historic buildings are no need for the city and they should be destroyed and replaced with modern ones. However, other people believe that historic buildings must be preserved in order to know and remember our past. For several reasons that I will mention bellow I agree with those people who want to preserve old, historical buildings.

First of all, by preserving historical buildings we pass our history to our future generations. I think that out children should know their history, learn from it and respect it. People need to know their traditions and customs, which are priceless and irreplaceable. Our history is our knowledge and power. From my opinion we need to preserve and restore historical buildings. By destroying them we show our disrespect to our forefathers and their traditions.

Second of all, by by preserving historical buildings a city can attract many travelers. Welcoming tourists a city can get many benefits including money, which can be spent on preserving historical buildings as well as on improving roads and facilities.

Also, many tourists means a lot of new business opportunities. Another important aspect of this is that businessmen will be willing to build new recreational centers, hotels, movie theaters, shopping centers to make a city more attractive for travelers. In addition to those practical benefits, many people will have the opportunity to get a job. All this is good for the economy of the city.

To sum up, I believe that preserving old, historical buildings can bring only benefits to a city and all humankind.

Essay-2 Many parts of the world are losing important natural resources, such as forests, animals, or clean water. Choose one resource that is disappea

Many parts of the world are losing important natural resources, such as forests, animals, or clean water. Choose one resource that is disappearing and explain why it needs to be saved. Use specific reasons and examples to support your opinion.

As human's population is dramatically rising every year, people's requirements are increasing too. We need more food, more fresh water, more place to live. As a result of this many parts of the world are losing essential and sometimes irreplaceable resources, such as forest, animals, or fresh water. In this essay I will focus on the threat of disappearing many wild animals.

The reason why I think that animals should be preserved is that all living creatures on this planet are connected with each other. So, the disappearance of only one species can cause dramatic changes in the planet and even death of many other living creatures. For example, the disappearance of bats will cause the huge increasing of insect population and this will reflect on all animals and plants. Another example is that if the population of bats increases, the population of insects will decrease significantly, and this will cause the disappearance of many plants because insects are the main pollinators. So, I think it is very important to preserve all species on our planet and live in harmony with our environment.

Another important reason why I think that animals should be saved is that I, personally, do not want my child to learn about different animals from books and not be able to see them alive. I think it is shameful for humankind to explain our children that we are the reason why those animals disappeared.

In conclusion, I would like to say that the issue about losing important natural resources is topical and open for debate nowadays. I believe that together people can make a difference. From my point of view, the first problem we should find a solution for is human's overpopulation. As I mentioned above people's demands are growing and this means we consume more and more natural resources. The second question, which is on the list of most important issues, is pollution including the air pollution, water pollution, etc.

Essay-2.Do you agree or disagree with the following statement? Playing a game is fun only when you win. Use specific reasons and examples to support y

Do you agree or disagree with the following statement? Playing a game is fun only when you win. Use specific reasons and examples to support your answer.

Playing games is one of the most effective ways to eliminate stress, tension and to learn many things. However, I know some people who like to play only when they win. Personally, I agree with those people who play games in order not to win but to have fun. So, for several reasons, which I will mention bellow, I have to totally disagree with the statement above that playing a game is fun only for one who wins.

First of all, I think that people should understand the main reason of playing a game. In old times people gathered and played different games. It was a great way to find out more about each other, to communicate and learn new. Nowadays, I think that the reason why people play games is the same.

Second of all, in addition to the mentioned above benefit playing games is a perfect way to gain more knowledge and experience. It is not important who wins but it is important that everyone makes conclusions and learns to analyze one's mistakes and tries to avoid them next time.

Finally, mental and physical games help to develop brain and body. Mental games improve one's ability to think logically, make conclusions and analyze. Also, it improves one's memory. From the other side, physical games help to strengthen one's bones, develop muscles and improve one's health.

Of cause, I must confess that it is fun to win and feel the victory. However, I think that the participation in a game is more important then the victory itself. People play games to relax, to eliminate stress and leave their troubles behind and gain more knowledge. One more reason why people play games is that avoiding games or playing them only when one is sure that he is a winner does not make one better. Only when people see their mistakes they can work on them and reach their goals.